Monos x Magnolia Bakery
This collaboration with New York City-based Magnolia Bakery is a delectable collection of luggage and bags inspired by much-loved desserts. An all-new glossy finish and two limited-edition colourways pay homage to Magnolia Bakery’s world-famous Banana Pudding and rich buttercream Purple Icing. Travel never looked so sweet.
Ads, email, social media assets, website design
Monos x Magnolia Bakery – limited-edition launch of two different colourways, Banana Pudding and Purple Icing, available across 11 different product offerings
Landing page – desktop
Email campaign – launch emails highlighting the inspiration behind the collaboration, details in the design, and limited-time availability of the new colourways